At Specto we enjoy working with business owners to develop ways to save money and allocating assets for protection and growth.
Networking is an essential element of running a modern business which enables you to keep in touch with the latest developments and build contacts with potential clients more effectively.
Specto Business Networking is committed to encouraging the entrepreneurial spirit within a professional environment. We are dedicated to supporting our clients in the growth of their business and professional relationship through coaching, referrals and education.
At Specto, learning in an atmosphere of co-operation is our strategy. Our purpose is to exchange good business referrals that produce continuing and expanding business success, individually and collectively.
Benefits include:
Qualified referrals
Promoting your business effectively
Turn contacts into contracts
Develop strong presentation skills
Peer coaching – brainstorming ideas
Alternatives to “re-inventing the wheel”
Fresh ideas, new concepts
Why should you want to Network?
To find new business
To build relationships with potential customers and suppliers
To solve business problems
To work together with potential partners to form consortiums
To know your competition
Finding new suppliers?
Look in the yellow pages
Look for adverts in newspapers
Ring a number from a flyer
You have probably tried all these but what is better than acting on a personal, proven recommendation?
Extend your Sales Team
Through Specto’s extensive network, your company will form part of a core nucleus of contacts which can serve your business well. You can also confidently recommend your contacts to clients, friends and colleagues.
1.
Effective networking should be a driving force, if not the central component, of your marketing efforts. Your network strategy can largely replace cold calling, advertising and less productive marketing efforts.
2.
Most companies lack an understanding of how to fuel growth through networking. The result is that most people spend too much unproductive time ‘talking’ to friends and colleagues and have very little to show for their efforts. If you are an introvert, meeting lots of people may not be your idea of fun. Networking without a clear strategy is like:
“An octopus on roller skates; a lot of energy but no direction”
3.
The primary objective of networking is to obtain a win-win situation for all. Quick gains, short term acquisitions are short-lived and, more often than not, such strategies are seen as hollow and without substance.
Networking is not to expound on yourself but is about spending time asking questions and collecting information.
4.
Some companies reply on luck for results. But if you want to obtain better results and increase business “target your network”. Identify the people you want to make contact with, whether prospective or potential marketing alliance partners, and make carefully researched efforts to build relationships. This approach takes more time but gets results.
5.
Your networking efforts will be a waste of time without effective data management. When you meet or contact people, enter the information you learn into your contact data base; make note of their interests, what you have shared with them, when and how to contact them the next time.